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BENSON FORD
RESEARCH CENTER

finding aids
archival and manuscript collections

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Results:  11 ItemsBrowse by Facet | Title | Creator
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1Title:  Marketing Plans Department Records subseries Requires cookie*
 Accession:  1007 
 Creator:  Ford Motor Company 
 Abstract:  Mark II Continental study made by J. Schwartz as a guide to introduction of Mark III. Also study of marketing the Continental. Includes historical data on Mark I and Mark II. Releases and speeches are included, also reproductions of sections of the book, "The Lincoln Continental", by O'Cee Rich. Folders on advertising, colors featured, consumer image, discontinuation reasons, product characteristics, Mark II pre-announcement campaign, pricing, quality control, sales volume, stimulus for product development. 
 Subjects:  Advertising | Marketing 
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2Title:  Ford Motor Company Advertising Cost Estimate Records, 1941-1943 Requires cookie*
 Accession:  00.1814.510 
 Creator:  Ford Motor Company 
 Abstract:  The records consist of foreign and domestic advertising cost estimates produced for Ford Motor Company by Irwin Vladimir & Company of New York City. Extent: 0.4 cubic ft. (1 box). The collection is open for research. 
 Subjects:  Ford Motor Company | Irwin Vladimir & Company | Advertising | Advertising media planning | Automobile industry and trade | Cost estimates | Financial statements | Reports 
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3Title:  Ford Motor Company Advertising and Sales Promotion Records, 1953-1964 Requires cookie*
 Accession:  2009.1.1949 
 Creator:  Ford Motor Company 
 Abstract:  Collection consisting of Ford Motor Company advertising and sales records related to the 1964 vehicle model year. Extent: 0.3 cubic ft. (1 box). The collection is open for research. 
 Subjects:  Ford Motor Company | Advertising | Automobile dealers | Automobile industry and trade | Automobiles--Marketing | Correspondence | Reports | Specifications 
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4Title:  Fruehauf Trailer Company Records, 1931-1969 Requires cookie*
 Accession:  98.1.1828 
 Creator:  Fruehauf Trailer Company 
 Abstract:  The Fruehauf Trailer Company was founded in 1918 by August Fruehauf. The records contain annual reports, product literature, product manuals, and photographs spanning from the early 1930s into the 1960s. 
 Subjects:  Fruehauf Trailer Company | Advertising | Selling | Transportation | Tractor trailer combinations | Trailers | Truck trailer industry | Truck trailers | Detroit (Mich.) | Advertisements | Annual reports | Brochures | Greeting cards | Instructional materials | Manuals | Pamphlets | Photographs | Photographic prints | Promotional materials 
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5Title:  Mack Truck Photograph Collection, 1905-1947 Requires cookie*
 Accession:  90.1.1747 
 Creator:  Mack Trucks, Inc. 
 Abstract:  The Mack Truck Photograph Collection visually documents the innovations and growth of the company from its early years until 1947, and includes images in the form of photographic prints and both film and glass plate negatives. 
 Subjects:  Mack Trucks, inc. | Saurer Motor Company | Advertising | Bus industry | Mack trucks | Public relations | Saurer trucks | Trucks | Trucks--Design and construction | Trucks--Parts | Trucking--United States | Allentown (Pa.) | Brooklyn (New York, N.Y.) | Photographs | Photographic prints | Negatives (photographic) | Glass negatives 
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6Title:  Ford Listens records, 1970-1976 Requires cookie*
 Accession:  1835 
 Creator:  Ford Motor Company. Marketing Department. 
 Abstract:  Program established by Ford Motor Company in the 1970s to receive and respond to customer inquiries about the company's products and services. Records consist of original research sheets and material used by Ford Listens staff to answer the questions including press releases, clippings, photographs, publications, and manuals. 
 Subjects:  Ford, Henry, 1917-1987 | Iacocca, Lee A., 1924- | Nader, Ralph, 1934- | Ford Motor Company. Marketing Department. | Ford Motor Company. Customer Service Division | Ford Motor Company--Public relations. | Automobile industry and trade | Advertising | Automobiles--Safety measures | Automobiles--Seat belts | Edsel automobile | Ford automobile | Lincoln automobile | Marketing | Mercury automobile | Pinto automobile | Pollution | Safety. | Sales promotion | Press releases | Clippings | Photographs | Publications | Vertical files 
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7Title:  Dan Rubin automotive photographs 1952-1997 Requires cookie*
 Accession:  2010.37 
 Creator:  Rubin, Daniel R. 
 Abstract:  The Dan Rubin automotive photographs collection contains photographic prints, negatives, and slides documenting automobiles and automobile racing, primarily from 1952 to 1967. 
 Subjects:  Rubin, Daniel R. | Garroway, Dave | Moss, Stirling | Shelby, Carroll | 24 Heures du Mans (Automobile race) | Daytona 500 (Automobile race) | Indianapolis Speedway Race | Monaco Grand Prix Race | Advertising | Austin-Healey automobiles | Automobile racing | Automobile racing drivers | Automobiles, Racing--Speed records | Bentley automobiles | Bonneville Salt Flats Race, Utah | Indy cars | Jaguar automobile | M.G. automobile | Racing cars | Rolls-Royce automobile | Speed records | Sports car racing | Sports cars | Sprite automobile | Bonneville Salt Flats (Utah) | Color negatives | Color photographs | Color slides | Contact sheets | Negatives (photographic) | Periodicals | Photographic prints | Transparencies 
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8Title:  A.B. Dick Company Records, 1884-1998 Requires cookie*
 Accession:  2004.3 
 Creator:  A.B. Dick Company 
 Abstract:  The A.B. Dick Company Records, 1884-1998, contain corporate records, photographic prints, product information and samples, company publications, product service manuals, clippings, printing plates, advertisements, motion pictures, sound recordings, and artwork regarding the office equipment A.B. Dick produced for over a century. 
 Subjects:  A.B. Dick Company | Dick, Albert Blake, 1856-1934 | Edison, Thomas A. (Thomas Alva), 1847-1931 | Teague, Walter Dorwin, 1883-1960 | Indianapolis Speedway Race | New York World's Fair (1939-1940: New York, N.Y.) | World's Columbian Exposition (1893: Chicago, Ill.) | Advertising | Automobile racing | Copying | Electric typewriters | Indy cars | Mimeograph | Newsletters | Office equipment and supplies | Office equipment and supplies industry--United States | Offset printing | Photocopying machines | Printing machinery and supplies | Chicago (Ill.) | Niles (Ill.) | Advertisements | Annual reports | Brochures | CD-ROMs | Clippings (information artifacts) | DVDs | Filmstrips | Manuals (instructional materials) | Negatives (photographic) | Operating manuals | Phonograph records | Photographic prints | Publications | Sales catalogs | Samples | Scrapbooks | Slides (photographs) | Sound recordings | Trade catalogs | Trademarks | Videocassettes 
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9Title:  PCGCampbell Ford Motor Company Photographs and Motion Pictures, 1981-2009 Requires cookie*
 Accession:  2009.1.1959 
 Creator:  PCGCampbell 
 Abstract:  The PCGCampbell Ford Motor Company Photographs and Motion Pictures contains photographic and film materials related to automobile racing, primarily in the 1980s and 1990s. Also included are materials related to the Volvo Car Company and the production of Ford's GT car in the 2000s. Extent: 58.76 cubic ft. (69 boxes). The collection is open for research, however access to original audio, film and video recordings, and electronic data are restricted and may require production of digital copies for access use. 
 Subjects:  PCGCampbell | Earnhardt, Dale, 1951-2001 | Elliott, Bill, 1955- | Petty, Richard, 1937- | St. James, Lyn | Stewart, Jackie | Ford Motor Company | NASCAR (Association) | National Hot Rod Association (NHRA) | Volvo Car Corporation | Daytona 24 Hours (Automobile race) | Indianapolis Speedway Race | North American International Auto Show (Detroit, Mich.) | Advertising | Automobile parts | Automobile racing | Automobile racing drivers | Automobile rallies | Automobiles | Drag racing | Ford GT automobile | Ford Probe automobile | Formula One automobiles | Grand Prix racing | IMSA GTP Series (Competition) | Indy cars | Mercury automobile | Mustang automobile | NASCAR/Winston Cup stock car racing series | Offroad vehicles | Racetracks (Automobile racing)--United States | Stock car racing | Stock cars (automobiles) | Television programs | Trans-Am racing | Truck racing | Volvo automobile | Watkins Glen Circuit (Watkins Glen, N.Y.) | CD-ROMs | Clippings (information artifacts) | Color negatives | Color photographs | Color slides | Contact sheets | DVDs | Floppy disks | Motion pictures (visual work) | Negatives (photographic) | Photographic prints | Promotional materials | Videocassettes 
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10Title:  H.J. Heinz Company Collection, 1874-1990 (Bulk 1900-1935) Requires cookie*
 Accession:  53.41 
 Creator:  H.J. Heinz Company 
 Abstract:  The H.J. Heinz Company Collection, 1874-1990, contains photographic prints, advertising layouts, publications, sales training and employee information, product shipping records, photograph albums, scrapbooks, and account books that document the history of the company, the products it produced, and the family history of the founder. 
 Subjects:  H.J. Heinz Company | Heinz, H.J. (Henry John), 1844-1919 | Heinz family | World’s Columbian Exposition (1893 : Chicago, Ill.) | Advertising | Agriculture | Awards | Banquets | Bottles | Congresses and conventions | Display of merchandise | Dwellings | Employees | Executives | Exhibitions | Farms | Food industry and trade | Fruits | Harvesting | Ketchup | Pickles | Sales personnel | Schools | Signs and signboards | Spaghetti | Stables | Trucking | Vans | Vegetables | Vinegar | Wagons | Women employees | World War, 1939-1945 | United States, Atlantic City (New Jersey) | United States, Chicago (Illinois) | United States, Pittsburgh (Pennsylvania) | United States, Sharpsburg (Pennsylvania) | Account books | Advertisements | Awards | Correspondence | Inventories | Labels | Manuals | Paintings | Photographic prints | Posters | Programs (Publications) | Recipes | Scrapbooks | Tear sheets 
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11Title:  Photographic Vertical File series, 1860-1980 (bulk 1890-1955) Requires cookie*
 Accession:  1660 
 Creator:  Ford Motor Company. Archives. 
 Abstract:  The Photographic vertical file series is an assembled collection of photographs from a variety of sources. The series contains both original photographs and copy photographs, covering a wide range of topics. 
 Subjects:  Ford, Henry, 1863-1947 | Ford, Clara Bryant, 1866-1950 | Ford, Edsel, 1893-1943 | Ford, Eleanor, 1896- | Ford, Henry, 1917-1987 | Ford family | Bryant family | Litogot family. | Burroughs, John, 1837-1921. | Carver, George Washington, 1864?-1943 | Disney, Walt, 1901-1966. | Edison, Thomas A. (Thomas Alva), 1847-1931 | Firestone family | Ford Motor Company. Archives. | Ford Motor Company. Highland Park Plant | Ford Motor Company. Rouge River Plant | Ford Motor Company. Willow Run Bomber Plant. | Ford Motor Company -- Employees. | Ford Motor Company -- Executives. | Ford Motor Company -- Buildings. | Ford Village Industries. | Ford Rotunda (Dearborn, Mich.) | Ford Fleet. | Henry Ford Hospital | Henry Ford Trade School | Henry Ford (Organization) | Fair Lane (Dearborn, Mich.) | Wayside Inn (Sudbury, Mass.) | Automobile industry and trade | Automobile industry workers | Automobile racing drivers | Assembly-line methods | Automobile factories | Automobiles, Racing | Endurance races. | Ford automobile | Lincoln automobile | Mercury automobile | Rubber industry and trade | Tractors | Trucks | Industrialists | Camping | Celebrities | Power-plants | Aircraft industry | Airplanes | Advertising | Peace movement -- United States. | Vehicles, Mililtary. | Women automobile industry workers | African American automobile industry workers | World War, 1914-1918 | World War, 1939-1945 | Ford Airport (Dearborn, Mich.) | Richmond Hill (Ga.) | Peace Ship. | Photographs | Group portraits | Vertical files 
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