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BENSON FORD
RESEARCH CENTER

finding aids
archival and manuscript collections

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1Title:  Automobile advertisements series, 1903-1994 (bulk 1923-1959) Requires cookie*
 Accession:  19 
 Creator:  Ford Motor Company. 
 Abstract:  The Automobile Advertisements series contains advertisements for the Edsel, Ford, Lincoln and Mercury cars. Special use automobiles, such as police cars and taxis, as well as advertisements for dealer shows featuring new models are also found in this series. The advertisements are arranged by size. Within each size category the advertisements are arranged alphabetically by make, chronologically by model year and then alphabetically by title of the advertisement. When there is no applicable model year, the date has been determined by the date of publication. Advertisements which feature the full line of Ford Motor Company automobiles have been organized with the ads entitled Ford, unless the illustrations or text refers to a specific make and then is filed in the appropriate grouping. Likewise, advertisements which feature both Lincoln and Mercury automobiles have been placed with Lincoln. Although there were no automobiles produced during 1942-1945 model years, there were advertisements in 1945 promoting the resumption of new models for the 1946 model year. These advertisements have been designated as 1945 advertisements whereas the 1946 advertisements focus on the features of the actual 1946 models. 
 Subjects:  Advertising--Automobiles | Advertising, Magazine | Advertising, Newspaper | Edsel automobile | Ford automobile | Lincoln automobile | Mercury automobile | Ford Motor Company. | Advertisements. | Proofs. | Tear sheets. 
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2Title:  Gaston Plantiff papers, 1905-1931 (bulk 1920-1930) Requires cookie*
 Accession:  66 
 Creator:  Plantiff, Gaston, 1874-1934. 
 Abstract:  Gaston Plantiff was New York Branch Manager for Ford Motor Company from 1913-1929. The papers consist of files maintained by Plantiff during this time. 
 Subjects:  Plantiff, Gaston 1874-1934. | Ford Motor Company. | Ford Motor Company -- New York. | Bulow, Robert. | Ford, Edsel, 1893-1943. | Kanzler, Ernest Carlton, 1892-1967. | Sorensen, Charles Emil, 1881-1968. | Neutral Conference for Continuous Mediation 1916. | Automobile industry and trade | Automobile dealers | Advertising--Automobiles | Tractors | Correspondence 
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3Title:  Fred Lee Black records series, 1929-1948 Requires cookie*
 Accession:  56 
 Creator:  Ford Motor Company. 
 Abstract:  Fred Lee Black began his career with Ford Motor Company in 1918 and served in a number of positions before leaving the company in 1942. The bulk of the material in this series comes from the period that Black was in charge of Ford displays for the 1939-1940 New York World's Fair. 
 Subjects:  Black, Fred L., 1891-1971. | Wright, Orville, 1871-1948 | Wright, Wilbur, 1867-1912 | Ford Motor Company--Public relations. | New York World's Fair (1939-1940) | Advertising--Automobiles | Automobile industry and trade | Exhibit booths | Exhibition buildings | Exhibitions--United States. | First day covers (Philately) | Ford Motor Company Strike, Dearborn, Michigan, 1941. | World War, 1939-1945--Equipment and supplies | Dearborn (Mich.) | New York (N.Y.) | Business records | Photographs. 
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4Title:  Virgil M. Exner papers, 1913-1986 Requires cookie*
 Accession:  1741 
 Creator:  Exner, Virgil M. (Virgil Max), 1909-1973 
 Abstract:  Virgil Exner was an automobile designer who worked for General Motors, Studebaker, Chrysler, and his own company Virgil Exner, Inc. The collection consists of concept and engineering drawings, renderings, photographs, correspondence and art work. 
 Subjects:  Exner, Virgil M. (Virgil Max), 1909-1973 | Exner, Virgil M. (Virgil Max) Jr. | Loewy, Raymond, 1893-1986 | Virgil Exner, Inc. | Automobile industry and trade. | Automobiles--Design and construction. | Industrial designers. | Chrysler automobile. | General Motors automobiles. | Bugatti automobile. | Duesenberg automobile. | Advertising--Automobiles | Boats and boating--Design and construction. | Design drawings. | Sketches. | Photographs. 
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5Title:  Advertising Department scrapbooks subseries, 1934-1952. Requires cookie*
 Accession:  722 
 Creator:  Ford Motor Company. Lincoln-Mercury Division. 
 Abstract:  The Advertising Department assisted the Sales Department in the preparation and production of sales promotion materials and materials to be used in the training of dealer retail salesmen. The subseries contains scrapbooks maintained by Robert F. G. Copeland, advertising manager for Lincoln-Mercury Division, which include: Ford used car advertising; Ford V-8 magazine advertising, Lincoln magazine and newspaper advertising, Mercury magazine and newspaper advertising; Announcement advertising for new Lincoln-Mercury dealers; Lincoln-Mercury dealer advertising and advertising fund; Lincoln-Mercury promotional materials; and a flip chart on the purpose of the Advertising Department. 
 Subjects:  Advertising--Automobiles | Advertising, Magazine | Advertising, Newspaper | Automobile dealers | Automobile industry and trade | Ford automobile | Lincoln automobile | Lincoln Continental automobile--History. | Mercury automobile | Sales promotion | Copeland, Robert F. G., 1902-1966. | Ford Motor Company. Lincoln Division. | Ford Motor Company. Lincoln-Mercury Division. Advertising Department. | Ford Motor Company. Lincoln-Mercury Division. Marketing Plans Department. | Advertisements. | Scrapbooks 
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6Title:  American Road marketing and publicity photographs series, 1903-1964 (bulk 1920-1950) Requires cookie*
 Accession:  1859 
 Creator:  Ford Motor Company. Archives. 
 Abstract:  A set of photographs called American Road that was created primarily as a resource to help staff of the Ford Motor Company Archives answer requests for historical photographs that fell under the heading "something about roads." 
 Subjects:  Ford, Henry, 1863-1947 | Ford Motor Company. Archives | Advertising--Automobiles | Automobile dealers | Automobile driving on mountain roads | Automobile driving in bad weather | Automobile travel | Automobile--Social aspects | Bridges | Ferries | Ford automobile | Ford Model T automobile | Railroads | Roads | Roads--Design and construction | Street-railroads | Transportation--History | Women automobile drives | Aerial photographs | Photographs | Cityscapes | Landscapes | Streetscapes 
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7Title:  Topical Photographic Prints in Binders series, circa 1903-1960 Requires cookie*
 Accession:  1854 
 Creator:  Ford Motor Company Archives 
 Abstract:  This series is a reference tool created by Ford Motor Company Archives staff prior to 1965. It contains photographic reproductions of continuous tone photographs, documents and printed materials. 
 Subjects:  Ford, Henry, 1863-1947 | Ford, Edsel, 1893-1943 | Ford family | Ford Motor Company--Archives. | Ford Motor Company--History. | Henry Ford (Organization). Greenfield Village. | Henry Ford (Organization). Henry Ford Museum. | Ford Times | Canadian Ford Times | Advertising--Automobiles | Automobile industry and trade | Aircraft industry | Assembly-line methods | Automobile racing | Automobile travel | Automobiles--Social aspects | Celebrities | Ford Model T automobile | Ford Model A automobile | Ford automobile | Lincoln automobile | Lincoln Continental automobile | Mercury Zephyr automobile | Ford trucks | Roads | Ford Zephyr automobiles | Lincoln Zephyr automobile | Portraits | Photographs 
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8Title:  Automotive (Non-Ford) Advertisements collection, circa 1900-circa 1991 Requires cookie*
 Accession:  657 
 Creator:  Ford Motor Company. Archives. 
 Abstract:  This collection contains advertising tear sheets, advertising proof sheets and advertisements clipped from periodicals on all automotive subjects except those related to Ford Motor Company. 
 Subjects:  Advertising--Automobiles | Advertising--Magazine | Advertising--Transportation | American Motors automobiles | Automobile industry and trade | Automobiles--Parts. | Buick automobile | Cadillac automobile | Chevrolet automobile | Chrysler automobile | DeSoto automobile | Dodge automobile | Franklin automobile | General Motors automobiles | GMC trucks | Hudson automobile | Locomobile automobile | Marmon automobile | Nash automobiles | Oldsmobile automobiles. | Packard automobile | Pierce-Arrow automobile | Plymouth automobile | Pontiac automobile | Studebaker automobile | Advertisements. | Tear sheets. 
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9Title:  Automotive Press Kit Collection, 2006 Addendum, 1945-2000 (bulk 1990-2000) Requires cookie*
 Accession:  1845.1 
 Creator:  Ford Motor Company 
 Abstract:  The Automotive Press Kit collection, 2006 Addendum, is an intentionally assembled collection consisting of press kits, packets, and releases. The press kits encompass a wide variety of American and foreign automotive and automotive-related manufacturers and include press releases for publication, photographs, slides, and electronic media. 
 Subjects:  Advertising--Automobiles | Advertising--Transportation | Automobile industry and trade | Automobile supply industry. | Automobiles--Design and construction | Automobiles--Exhibitions. | Automobiles--Maintenance and repair | Automobile racing | Automobiles--Parts. | Farm equipment | Ford trucks | Marketing | Sales promotion | Sport utility vehicles | Traffic safety | Tractors | Trucks | Press releases | Ford Motor Company--Anniversaries, etc. | Ford Motor Company--Employees. | Ford Motor Company--Executives. | Ford Motor Company. Office of Public Relations. | Ford Motor Company--Public relations. | Compact discs | Photographs 
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10Title:  Automotive Press Kit Collection, 1946-2006 (bulk 1990-2000) Requires cookie*
 Accession:  1845 
 Creator:  Ford Motor Company 
 Abstract:  The Automotive Press Kit collection is an intentionally assembled collection consisting of press kits, packets, and releases. The press kits encompass a wide variety of American and foreign automotive and automotive-related manufacturers and include press releases for publication, photographs, slides, and electronic media. 
 Subjects:  Advertising--Automobiles | Advertising--Transportation | Automobile industry and trade | Automobile supply industry. | Automobiles--Design and construction | Automobiles--Exhibitions. | Automobiles--Maintenance and repair | Automobile racing | Automobiles--Parts. | Farm equipment | Ford trucks | Marketing | Sales promotion | Sport utility vehicles | Traffic safety | Tractors | Trucks | Press releases | Ford Motor Company--Anniversaries, etc. | Ford Motor Company--Employees. | Ford Motor Company--Executives. | Ford Motor Company. Office of Public Relations. | Ford Motor Company--Public relations. | Compact discs | Photographs 
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11Title:  Clarence W. Olmstead records series, 1915-1954 (bulk 1936-1940) Requires cookie*
 Accession:  554 
 Creator:  Ford Motor Company 
 Abstract:  The Clarence W. Olmstead records series contains attendance figures, budgets, contracts, correspondence, departmental communications, exhibit specifications, lectures, newspaper clippings, negatives, photographs, press releases publications, reports, speeches, and other records documenting the planning, implementation, and final analysis of Ford Motor Company exhibits at international, national, regional, and local events in the 1930s and 1940s. 
 Subjects:  Black, Fred L., 1891-1971. | Cameron, William John, 1879-1955 | Ford, Edsel, 1893-1943 | Olmstead, Clarence W. | Ford Motor Company--Public relations. | Henry Ford (Organization). Greenfield Village. | Ford Rotunda (Dearborn, Mich.) | California Pacific International Exposition (1935-1936 : San Diego, Calif.) | Century of Progress International Exposition (1933-1934 : Chicago, Ill.) | Golden Gate International Exposition (1939-1940 : San Francisco, Calif.) | Great Lakes Exposition (1936-1937 : Cleveland, Ohio) | Mid-America Exposition (1946 : Cleveland, Ohio) | Panama-Pacific International Exposition (1915 : San Diego, Calif.) | Texas Centennial (1936 : Dallas, Tex.) | New York World's Fair (1939-1940) | Advertising--Automobiles | Automobile industry and trade | Exhibit booths | Exhibition buildings | Exhibitions--United States. | Roads | Press releases | Clippings | Negatives | Photographs | Speeches 
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12Title:  Ford Motor Company, Ltd. collection, 1903-1990 Requires cookie*
 Accession:  1790 
 Creator:  Ford Motor Company, Ltd. 
 Abstract:  The collection consists of correspondence, advertising, promotional material, and photographs documenting Ford Motor Company's operations in England, Europe, North Africa, and the Mediterranean. 
 Subjects:  Burgess Wise, David | Hennessy, Patrick | Perry, Percival L. D. (Lea Dewhurst), 1878-1956. | Briggs Body Works, ltd. | Ford Motor Company | Ford Motor Company ltd. | Ford Motor Company ltd.--History. | Ford Motor Company--History. | Ford Motor Company--Public relations. | Ford Motor Company ltd.--Public relations. | Henry Ford & Son, Ltd. | Advertising--Automobiles. | Ralleye automobile Monte Carlo. | Automobiles--Design and construction | Automobiles--Maintenance and repair | Automobile dealers | Automobile industry and trade | Automobile industry and trade--Belgium. | Automobile industry and trade--Brazil | Automobile industry and trade--Canada | Automobile industry and trade--Sri Lanka. | Automobile industry and trade--China | Automobile industry and trade--Denmark. | Automobile industry and trade--Egypt. | Automobile industry and trade--England--Dagenham. | Automobile industry and trade--Finland. | Automobile industry and trade--France | Automobile industry and trade--Germany | Automobile industry and trade--Greece. | Automobile industry and trade--India | Automobile industry and trade--Ireland. | Automobile industry and trade--Italy. | Automobile industry and trade--Malta. | Automobile industry and trade--Netherlands. | Automobile industry and trade--Norway. | Automobile industry and trade--Philippines. | Automobile industry and trade--Poland. | Automobile industry and trade--Portugal. | Automobile industry and trade--Romania. | Automobile industry and trade--Spain. | Automobile industry and trade--Sweden. | Automobile industry and trade--Switzerland. | Automobile industry and trade--Turkey. | Automobile industry and trade--United States | Automobile factories | Automobile rallies | Automobile racing | Automobiles, Racing | Sales reporting | World War, 1939-1945 | Anglia automobile | Consul automobile | Corsair automobile. | Cortina automobile | Escort automobile | Ford automobile | Ford Model A automobile | Ford Model T automobile | Lincoln automobile | Ford Motor Company, Ltd. collection | Meteor automobile | Pilot automobile. | Prefect automobile | Popular automobile | Mercury Zephyr automobile | Zodiac automobile | Bus industry | Fordson tractors | Thames truck. | Trucks--Design and construction | Truck industry | Press releases | Ford Zephyr automobile | Lincoln Zephyr automobile | Production reports | Clippings | Contracts | Design drawings | Glass negatives | Photograph albums | Photographs | Publications | Scrapbooks 
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